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Dive into the collection of past posts

🎙️Log #004 | Why Marketing is a 2-way door🚪

🎙️Log #004 | Why Marketing is a 2-way door🚪

and other lessons from Uber and Faire from Gopal Nath, a Marketing Science leader, that understands how to build successful relationships across organizations

Sep 18, 2025

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3 min read

How to write a measurement brief | #041

How to write a measurement brief | #041

That makes every campaign have a higher rate of learning and trust.

Sep 16, 2025

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13 min read

How to accelerate retention | #040

How to accelerate retention | #040

Retention is often mentioned as a product metric, but that's too simplistic. Marketing has just as much say in it.

Sep 2, 2025

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14 min read

🎙️Log #003 | Why politicians make the best Marketers

🎙️Log #003 | Why politicians make the best Marketers

Nikhil Kant shares his experience helping India's largest political party and his experience running campaigns for Coca Cola, Uber, and more!

Aug 28, 2025

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3 min read

How to turn data into credibility  | #039

How to turn data into credibility | #039

Data is such a powerful tool but you must learn to wield it wisely and with respect, young padawan.

Aug 26, 2025

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13 min read

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