Weekly Business Reviews are the most important meeting of the week. So, why do they suck?
Data is like any other language. It has vocabulary, grammar, and syntax.
There's a clear business case for getting better at attribution: you're leaving money on the table
Hint. It’s not by being complex
It’s the least complex and least accurate method, but the most commonly used. Here’s how to effectively use it.
All it took was an email 2 years ago, persistent follow up, a superday of 9 hours of interviews and a little luck.
The foundation of a good relationship is communication. This meeting structure helps build a strong one between Marketing & Analytics.
PIPs are a cruel tool still used in the corporate world to tell employees they don't live up to expectations. But, you can survive them. Here's how.
Startups are chaos but can be structured with growth sprints that create organization and prioritize learning over randomness. Libby Weissman shares her method to the madness below!
It's easy to go down the analysis rabbit hole and come up empty. I share a framework that will help build more impactful and efficient analyses.
Everyone loves dashboards until the next week. Then you never see them again. Here's how to build dashboards that are actually impactful.
Every year, companies spend 2 months building targets only to change them a week later. I've yet to see the process work, but there's a better way.